Sunday, October 27, 2024

STUDY: Women Click More Facebook Ads Than Men

August 30, 2011 by  
Filed under Latest Lingerie News

Gender and age directly relate to how often a Facebook user clicks on an advertisement. This finding comes from a study by Facebook marketing agency Social Code. Researchers  tracked click-through rates and like rates for Facebook ads that contained a like button, then correlated data directly with the genders and ages of the Facebook users who saw […]

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Fueled by smartphones, daily deals, merchants embrace mobile marketing in a …

August 30, 2011 by  
Filed under Latest Lingerie News

Retailers can no longer rely on the flashing neon sign or the “clown on the corner” to draw in customers who are walking past the storefronts with their heads down looking at their mobile devices. That’s the message from Borrell Associates, which says it is seeing a dramatic shift in how small and mid-size businesses […]

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