Day-Parted Facebook Ads Work on Males, Consumers Over 50
September 7, 2011 by admin
Filed under Latest Lingerie News
Males are 42 percent more likely than females to click through a Facebook ad and complete a purchase during evening hours, according to a TBG Digital study. And people aged 50 or older are 119 percent more likely to purchase in the morning hours compared to the rest of the day, according to the Facebook […]
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Igniting the social graph
September 7, 2011 by admin
Filed under Latest Lingerie News
‘Igniting the social graph’ was just one of the catchy take home phrases from the Habari Media ‘tuongee’, or mini-symposium, which was hosted by the digital media house last week, in association with BBC.com, Facebook, Vodacom, BDFM and MTV. A select group of the country’s digital marketing elite sat down to discuss matters related to […]