Neolane Shares the Secrets to Unlocking Social Marketing ROI – SYS
August 23, 2011 by admin
Filed under Latest Lingerie News
<![CDATA[ ]]> What’s the value of a Facebook fan? What are consumers getting in return for “Liking” a brand? Where’s the tipping point between loyalty and revenues in social marketing? Conversational marketing technology provider Neolane, Inc. examines these questions and suggests a social marketing adoption roadmap in a new white paper, “The Real Secret to […]
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Smart Business, Social Business: Embracing the Social Customer
August 23, 2011 by admin
Filed under Latest Lingerie News
Smart Business, Social Business: A Playbook for Social Media in Your Organization In a perfect real-world scenario, this book is meant to mirror, in chronological order, the natural evolution into a social business. That is, a business undergoes a cultural change and a shift in the way it operates: Tearing down silos and communicating effectively […]