Sophia Adams wins modelling contract with Curvy Kate

April 15, 2015 by admin
Filed under Latest Lingerie News

Sophia Adams has been named winner of Curvy Kate model competition
The ‘Star in a Bra’ winner will feature in their next campaign and has also landed a modelling contract with plus-size agency Bridge Models
Launched in 2009, Curvy Kate offers D-K cup lingerie, designed especially for a fuller bust.
21-year-old Adams, from North West London, has a 32JJ bust

Maybelle Morgan For Mailonline

Published:
16:29 EST, 13 April 2015

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Updated:
04:35 EST, 14 April 2015

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With a growing focus on the fashion industry to be more widely representative of all body shapes and sizes, one woman has just become a poster girl for this cause – literally.

Trainee police officer for the Met, Sophia Adams, has just become the new face (and body) of ‘plus-bust’ lingerie brand, Curvy Kate, after winning their annual ‘Star in a Bra’ competition.

21-year-old Adams, from North West London, beat 1,000 other hopefuls and as a result, has scored a modelling contract with plus-size agency, Bridge Models.

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Sophia Adams, 21, has beaten 1,000 other hopefuls to land a coveted modelling contract with London agency Bridge Models

The trainee police officer will travel to the Mediterranean to star in Curvy Kate’s Spring/Summer 2016 catalogue

The 21-year-old trainee police officer, who has a 32JJ bust, will be joining the brand’s curvy line-up and starring in their Spring/Summer 2016 catalogue shot in the Mediterranean.

In an interview with Curvy Kate following the win, Adams highlighted her excitement.

She said: ‘I was in total disbelief when I first found out I’d won. I couldn’t actually say anything else apart from ‘shut up’ and ‘no way’ for the first five minutes of knowing!’

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The brunette will be joining the brand’s curvy line-up and starring in their Spring/Summer 2016 catalogue shot in the Mediterranean

‘I was in total disbelief when I first found out I’d won’: says Adams

The trainee police officer has admitted to not having any previous modelling experience, but that she is excited about the upcoming catalogue shoot.

She said: ‘I can’t wait to get out to Portugal to shoot and see what beautiful pieces I will be modelling!

‘I’m sure the next year will be lots of fun. I don’t have any modelling experience so I’m not really sure what to expect but the element of surprise makes it even more exciting for me.’

Runner-up: Charlotte Buck, 24, is a crime prevention worker from South Staffordshire, has 30G curves and was one of the finalists of the ‘Star in a Bra’ competition

Buck studies Psychology at university and was one of the top ten finalists for the ‘Star in a Bra’ competition

Runner-up: Danielle Fearon, 24, has 30GG curves and was another one of the top ten finalists

Make-up artist Danielle, from Toddington, was in the top ten, whittled down from 1,000 hopefuls

The curvy Londoner mainly wants to encourage other plus-size women to appreciate their bodies.

She added: ‘The main thing I want to do is send out a positive message to all women that every shape and size is beautiful, we all have bits we like and bits we don’t like about our bodies but embrace every inch of it!’

Launched in 2009, Curvy Kate offer a selection of D-K cup lingerie, designed especially for a fuller bust.

Runner-up: Holly MacGillivray, 25, has a 34HH bust and came in third place for the competition

Finalist: MacGillivray, from North Wales, is a cruise ship singer

Finalist: Mother-of-two, Edinburgh-born Nicola Graveson, 39, has a 30G bust and was the oldest in the ‘Star in a Bra’ competition

The brand are known for their use of non-professional models, using ‘real’ women to show their consumers how their lingerie will fit on a variety of body shapes.

The Star in a Bra competition saw over 1000 shapely women enter from all corners of the world.

The international hopefuls were whittled down to just ten, and the final heat included girls from as far as Australia and the USA, as well as, of course, the UK.

After enjoying a professional make-over and attending an exclusive photo-shoot in London, the finalists’ images were revealed to the public and put forward for a week-long online vote.

Finalist: Ashley Bridges, 30, has a 30K bust, and is a mother-of-four from Woodbridge in Virginia

Finalist: Sydney-born Rosalind Strong, has a 28HH bust and studied sound engineering

Finalist: Student Megan McMinn, 22, from Bath, has a 30G bust size and runs her own personal style blog

Finalist: 24-year-old Emma Webley is a management consultant from Aylesbury, and has a bust size of 34J

The reasoning behind the annual ‘Star in a Bra’ competition has been cited as a response to an outcry for more realistic images in media: ‘Star in a Bra champions the use of relatable role models and promotes a positive approach to body image.’

Curvy Kate recently used their top ten finalists to spoof Victoria’s Secret campaign of ‘The Perfect Body’, instead contesting the idea that there is a ‘perfect body’.

Victoria’s Secret’s tagline purported: ‘Perfect fit. Perfect comfort. Perfectly soft.’

Whereas Curvy Kate’s tagline argued: ‘Every body is beautiful.’