Lingerie Football League threatens Ladies Football League Australia with legal …
June 7, 2012 by admin
Filed under Latest Lingerie News
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NEWS: Lingerie Football League players are easy on the eye, brutal on the field.
Take a look behind the scenes at the LFL photoshoot, where Ben Dorries catches up with athletes Adrian Purnell and Queensland local Chloe Butler.
The US-based Lingerie Football League is threatening legal action against the Ladies Football League Australia set up by an Ipswich woman.
The Australian competition has already attracted sponsors and held an exhibition game in Brisbane.
Ipswich match: A Ladies Football League Australia game is scheduled for at North Ipswich Reserve as a curtain raiser for the Intrust Super Cup clash between the Ipswich Jets and Mackay Cutters on Friday, June 15 .
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Mr Mortaza claimed the Australian competition was too closely aligned with the Lingerie Football League concept. He said the Australian league should cease to operate under their current structure.
“We’re currently looking at legal action,” he said.
Mrs Schultz said she had clearly distinguished between the two brands when communicating with potential advertisers or recruiting players.
“I’ve never depicted us as being them,” she said.
“I don’t want to be them, in fact it is to our disadvantage.”
She said the Ladies Football League Australia was a non-profit organisation focussed on promoting the sport of gridiron in Australia and fitness and health.
Mr Mortaza said he took incredible pride in the brand as the Lingerie Football League seeks to secure a foothold in Australia.
An exhibition game was played in Brisbane last Saturday and another is scheduled for Sydney on June 9.
Mrs Schultz said she was pursuing discussions with the Lingerie Football League to establish clarity surrounding trademark and copyright.
“I think it’s a round table thing. I want to talk to marketing and promotion to understand their point of view.”
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