Trend watch: Vibrant colours, animal prints edge out traditional lingerie

April 29, 2016 by admin
Filed under Latest Lingerie News

Comments Off

Attention, all men looking to gift their signifi cant others some lingerie. Boring black is out and colours are in. A survey conducted by online store Zivame across six cities — Mumbai, Delhi, Bengaluru, Kolkata, Hyderabad and Pune — has revealed that female consumers are increasingly experimenting with their innerwear choices. Here are some of the findings:

-In 2015-16, sales of white, black and skin colours saw an 8 per cent decline as compared to 2014-15 in Mumbai. While sales from these traditional colours amounted to 50 per cent in 2014-15, in 2015-16, the sales from these colours amounted to 42 per cent in Mumbai.

-White showed the maximum decline among all the colours (4.6 per cent) followed by black (2 per cent).

-Blue, brown and green were the fastest growing colours in 2015-16 with blue contributing almost 12 per cent to the brand’s sales in Mumbai.

-Prints accounted for almost 10 per cent of sales in Mumbai in 2015-16.

-Sales of sexy lingerie have grown 96 per cent in 2015-2016 as compared to the previous year.

Share and Enjoy

Tags: Lingerie News

MIC’s Georgia ‘Toff’ Toffolo takes the theme literally at lingerie party as she turns heads in a VERY revealing silk …

April 29, 2016 by admin
Filed under Latest Lingerie News

Comments Off

Bethany Minelle For Mailonline

Published:
04:55 EST, 28 April 2016

|
Updated:
05:16 EST, 28 April 2016

View
comments

She’s used to her fair share of drama on Made In Chelsea.

And reality star Georgia ‘Toff’ Toffolo caused some serious off-screen drama as she attended the Boux Avenue fifth birthday party at London’s Haymarket Hotel on Wednesday night.

Appearing to have taken the theme of the lingerie party rather literally, the television personality, 22, turned heads in a very revealing silk slip dress as she joined a star-studded crowd at the bash.

Scroll down for video

Taking the plunge: Reality star Georgia ‘Toff’ Toffolo caused some serious off-screen drama as she attended the Boux Avenue fifth birthday party at London’s Haymarket Hotel on Wednesday night

The oyster-coloured, wrap-around style slip was low cut, allowing a glimpse of nude bra, and featured a soaring thigh-high slit to ensure her toned and tanned legs were on full display.

Amber Le Bon and Toby Huntington-Whiteley get cosy at Rio…

‘This is what North’s going to look like when she’s older!’…

Look away, Millie! Professor Green leaves restaurant launch…

Busting out the tunes! Daisy Lowe shows off her killer…

A pair of chestnut suede wedge heels added height to the star’s frame, while a cherry red pedicure peeped through her towering sandals.

Toff’s thick, long blonde locks were worn long and loose, flicked to the side with plenty of volume as she partied with Made In Chelsea co-stars Rosie Fortescue, Tiffany Watson, Millie Wilkinson and Jess Woodley.

Dare to bare: Appearing to have taken the theme of the lingerie party rather literally, the television personality, 22, turned heads in a very revealing silk slip dress as she joined a star-studded crowd at the bash

Leggy lady: The oyster-coloured, wrap-around style slip was low cut, allowing a glimpse of nude bra, and featured a soaring thigh-high slit to ensure her toned and tanned legs were on full display

The Only Way Is Essex stars Chloe Sims and Chloe Lewis, as well as Love Island‘s Cally Jane Beech also enjoyed the event, which saw guests entertained by synchronised swimmers.

Former Westminster University student Toff, who decided against a career in politics in favour of reality TV, has recently been romantically linked to George Lineker, the son of Gary.

The music entrepreneur, 24, was reportedly seen getting close to Georgia at a nightclub in London back in March.

Pretty as a picture: Toff’s thick, long blonde locks were worn long and loose, flicked to the side with plenty of volume, and she opted for natural make-up for the occasion

Girls’ night out: Toff posed with Made In Chelsea co-stars Tiffany Watson (L) and Jess Woodley (C) at the lingerie bash

Posing with the ladies: Theo Paphitis, the owner of lingerie and swimwear brand Boux Avenue, hosted the VIP Pool Party to launch the SS16 collection and mark Boux Avenue’s fifth Birthday

Romance on the cards? The former Westminster University student, who decided against a career in politics in favour of reality TV, has recently been romantically linked to George Lineker, the son of Gary

George – the oldest of football pundit Gary’s children – and Toff happened to meet while out on a night out at the Rah Rah Room in Piccadilly.

He has been romantically linked to the likes Big Brother winner Sophie Reade, Ex On The Beach’s Melissa Reeves and Toff’s co-star Jamie Laing’s on-off girlfriend, Tara Keeney.

The event celebrated lingerie and swimwear line Boux Avenue’s fifth birthday and also saw the launch of the brand’s new collection.