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Nice timing: Facebook debuts “Facebook for Business”

July 27, 2011 by  
Filed under Latest Lingerie News


Tue Jul 26, 2011 8:44pm EDT

Facebook on Tuesday debuted a step-by-step online guide aimed at helping small businesses use the social networking site. The company is billing the new webpage, found at Facebook.com/business, as an “online education center” that gives directions on such things as how to set up a profile page, create targeted ads and deals, and interact with customer feedback online.

The timing is interesting, as it comes just a week after Google began shutting off all company profiles on its Google+ social network. The search engine giant says it’s just company policy to restrict Google+ access to individual users, a stance that has inspired a good deal of controversy in recent days.

Facebook’s new business webpage does not come along with any new features — it simply puts a lot of information that may be handy for small businesses in one place. Perhaps most importantly, it serves as a nicely timed reminder that unlike Google+, Facebook encourages companies to use its service for company branding. “Facebook allows small businesses to create rich social experiences, build lasting relationships and amplify the most powerful type of marketing –- word of mouth,” a Facebook spokesperson wrote in an email Tuesday afternoon. “We created Facebook.com/business to make it even easier for people to reach these objectives and grow.”

This represents the second time in a month Facebook has followed up Google+ news with its own feature launch. Earlier in July, Facebook announced a partnership with Skype to bring video chat features within the social networking site — just one week after Google+ made waves with its own in-app video chat feature called Hangouts.

The timing of these events could certainly be coincidental, but it does look like Facebook is taking Google’s recent entry into the social networking landscape seriously — and is increasing its feature updates and user satisfaction initiatives in turn. The new competition may be stressful for Zuckerberg and company, but ultimately it’s great for consumers if both Google and Facebook continue to bring their A-games.

Related research and analysis from GigaOM Pro:
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  • Don’t relax, Google. Integrate

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Business Calendar

July 27, 2011 by  
Filed under Latest Lingerie News

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Last modified: July 26. 2011 7:26AM PST

TODAY

SOCIAL MEDIA MARKETING ON FACEBOOK, IT’S NOT JUST A FAD: Matt Hand, owner of Pinnacle Media, will help attendees understand what social media is all about, the ins and outs of Facebook marketing, how to integrate social media marketing with traditional marketing and decide if social media marketing is right for your business. Includes lunch buffet. RSVP required; $25 for Bend Chamber of Commerce members; $45 for others; 11 a.m.; Bend Golf and Country Club, 61045 Country Club Drive; 541-382-3221 or www.bendchamber.org.

WEDNESDAY

BUSINESS NETWORK INTERNATIONAL WEEKLY MEETING: Starts promptly at 7 a.m.; free; Bend Senior Center, 1600 S.E. Reed Market Road; 541-550-6603.

OREGON ALCOHOL SERVER PERMIT TRAINING: Meets the minimum requirements by the Oregon Liquor Control Commission to obtain the alcohol server permit. Registration required; $35; 9 a.m.; Abby’s Pizza, 1938 S. U.S. Highway 97, Redmond; 541-447-6384 or www.happyhourtraining.com.

POWERING CUSTOMER SUPPORT WITH SOCIAL MEDIA INTELLIGENCE: Join Zach Hofer-Shall, an analyst with Forrester Research Inc., and Mark Angel, executive vice president and chief technology officer at KANA, to discuss what social media means for consumers and brands. Register at http://tinyurl.com/6hvphw9; free; 11 a.m.; ksieck@kana.com.

IS YOUR INVESTMENT STRATEGY IN THE FAIRWAY OR THE ROUGH?: Presented by Jake Paltzer, certified financial planner. RSVP by July 27; free; noon-2 p.m.; Tetherow Golf Club, 61240 Skyline Ranch Road, Bend; 541-389-3624.

SOCIAL SECURITY UPDATE AND FINANCIAL SEMINAR: Presented by Anna Robbins, Edward Jones Financial Advisor and includes Trish Cole, technical specialist with the Social Security Administration. Reservations required; free; noon-1:30 p.m.; Humane Society of Central Oregon, 61170 S.E. 27th St., Bend; 541-330-4329.

BEND CHAMBER BUSINESS AFTER HOURS: RSVP by July 26; free; 5 p.m.; Seventh Mountain Resort, 18575 S.W. Century Drive; 541-382-3221 or www.bendchamber.org.

NEIGHBORHOOD NIGHT: NorthWest Crossing businesses and restaurants will offer specials, entertainment and giveaways. Held the last Wednesday of each month; free; 5-8 p.m.; NorthWest Crossing, Mt. Washington and Northwest Crossing drives, Bend.

HOW TO START A BUSINESS: Registration is required; $15; 6-8 p.m.; Central Oregon Community College, 2600 N.W. College Way, Bend; 541-383-7290 or http://noncredit.cocc.edu.

THURSDAY

BUSINESS NETWORK INTERNATIONAL WEEKLY MEETING: Starts promptly at 7 a.m.; free; Bend Masonic Center, 1036 N.E. Eighth St.; 541-610-9125.

ETFs EXPLAINED: Better understand ETFs. What they are, how they work and how ETFs can be useful investments. Registration required; free; noon-1 p.m.; Charles Schwab Co., 777 N.W. Wall St., Suite 201, Bend; 541-318-1794, luiz.soutomaior@schwab.com or www.schwab.com.

GREEN DRINKS: Monthly networking event for environmental professionals and anyone interested in green things; free; 5-7 p.m.; The Oxford Hotel, 10 N.W. Minnesota Ave., Bend; 541-385-6908 ext. 11 or www.envirocenter.org.

FRIDAY

EDWARD JONES COFFEE CLUB: Current market and economic update including current rates; free; 9 a.m.; Sisters Coffee Co., 61292 S. U.S. Highway 97, Suite 105, Bend; 541-617-8861.

FREE TAX FRIDAY: Tax return reviews. Call to schedule an appointment; free; 3-4 p.m.; Zoom Tax, 963 S.W. Simpson Ave., Suite 100, Bend; 541-385-9666 or www.facebook.com/Zoomtax.

SATURDAY

OREGON ALCOHOL SERVER PERMIT TRAINING: Meets the minimum requirements by the Oregon Liquor Control Commission to obtain the alcohol server permit. Preregistration required; $35; 9 a.m.; Round Table Pizza, 1552 N.E. Third St., Bend; 541-447-6384 or www.happyhourtraining.com.

TUESDAY

Aug. 2

OREGON ALCOHOL SERVER PERMIT TRAINING: Meets the minimum requirements by the Oregon Liquor Control Commission to obtain the alcohol server permit. Preregistration required; $35; 9 a.m.; Round Table Pizza, 1552 N.E. Third St., Bend; 541-447-6384 or www.happyhourtraining.com.

WEDNESDAY

Aug. 3

BUSINESS NETWORK INTERNATIONAL WEEKLY MEETING: Starts promptly at 7 a.m.; free; Bend Senior Center, 1600 S.E. Reed Market Road; 541-550-6603.

IS YOUR INVESTMENT STRATEGY IN THE FAIRWAY OR THE ROUGH?: Presented by Jake Paltzer, certified financial planner. RSVP by August 3; free; 3-5 p.m.; Widgi Creek Golf Course, 18707 Century Drive, Bend; 541-389-3624.

FINANCIAL PLANNING AND MONEY MANAGEMENT: Registration required; free; 5:30 p.m.; NeighborImpact, 2303 S.W. First St., Redmond; 541-318-7506, ext. 109.

THURSDAY

Aug. 4

BUSINESS NETWORK INTERNATIONAL WEEKLY MEETING: Starts promptly at 7 a.m.; free; Bend Masonic Center, 1036 N.E. Eighth St.; 541-610-9125.

GETTING THE MOST OUT OF SCHWAB.COM: Registration required; free; noon-1 p.m.; Charles Schwab Co., 777 N.W. Wall St., Suite 201, Bend; 541-318-1794, luiz.soutomaior@schwab.com or www.schwab.com.

FRIDAY

Aug. 5

OREGON ALCOHOL SERVER PERMIT TRAINING: Meets the minimum requirements by the Oregon Liquor Control Commission to obtain the alcohol server permit. Preregistration required; $35; 9 a.m.; Round Table Pizza, 1552 N.E. Third St., Bend; 541-447-6384 or www.happyhourtraining.com.

FREE TAX FRIDAY: Tax return reviews. Call to schedule an appointment; free; 3-4 p.m.; Zoom Tax, 963 S.W. Simpson Ave., Suite 100, Bend; 541-385-9666 or www.facebook.com/Zoomtax.

MONDAY

Aug. 8

OREGON ALCOHOL SERVER PERMIT TRAINING: Meets the minimum requirements by the Oregon Liquor Control Commission to obtain the alcohol server permit. Preregistration required; $35; 9 a.m.; Round Table Pizza, 1552 N.E. Third St., Bend; 541-447-6384 or www.happyhourtraining.com.

WORRIED ABOUT MAKING HOUSE PAYMENTS?: Learn what to do if you fall behind. Registration required; free; 5:30-7:30 p.m.; NeighborImpact, 20310 Empire Ave., Suite A110, Bend; 541-318-7506, ext. 109.

TUESDAY

Aug. 9

HOMEBUYING CLASS: Registration required; free; 5:30-9:30 p.m.; NeighborImpact, 2303 S.W. First St., Redmond; 541-318-7506, ext. 109.

WEDNESDAY

Aug. 10

BUSINESS NETWORK INTERNATIONAL WEEKLY MEETING: Starts promptly at 7 a.m.; free; Bend Senior Center, 1600 S.E. Reed Market Road; 541-550-6603.

RECRUITING FACEBOOK, SITE SELECTORS, WHAT ARE THEY LOOKING FOR IN RURAL COMMUNITIES?: Jason Carr, manager of Prineville Economic Development, will share how to be prepared to respond when businesses come looking and how this impacts our county, city and business; free; 7:30-9 a.m.; Greenwood Playhouse, 148 N.W. Greenwood Ave., Bend; 541-382-3221 or www.bendchamber.org.

CROOKED RIVER RANCH-TERREBONNE CHAMBER OF COMMERCE NETWORKING SOCIAL: Hosted by Gail Day with John L. Scott Real Estate Redmond; free; 5:30 p.m.; John L. Scott Listed Home, 16909 S.W. Blue Jay Road; 541-923-2679 or www.crrchamber.com.

HOMEBUYING CLASS: Registration required; free; 5:30-9:30 p.m.; NeighborImpact, 2303 S.W. First St., Redmond; 541-318-7506, ext. 109.

THURSDAY

Aug. 11

BUSINESS NETWORK INTERNATIONAL WEEKLY MEETING: Starts promptly at 7 a.m.; free; Bend Masonic Center, 1036 N.E. Eighth St.; 541-610-9125.

OREGON ALCOHOL SERVER PERMIT TRAINING: Meets the minimum requirements by the Oregon Liquor Control Commission to obtain the alcohol server permit. Preregistration required; $35; 9 a.m.; Round Table Pizza, 1552 N.E. Third St., Bend; 541-447-6384 or www.happyhourtraining.com.

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