Marketing Expert Reveals a Customer Secret for Competing in a Tough Economy

Marketing Expert, Charles Gaudet, Says Building Your Relationship with Your Customer Can Make Doing Business in a Tough Economy A Lot Easier.

Portsmouth, NH (PRWEB) July 31, 2011

Millions of small-business owners believe that having the best product at the best price is the key to generating more sales, but Managed Marketing’s founder and marketing expert, Charles Gaudet, thinks the key is in the customer relationship.

“All over the world, you see businesses slashing prices in an effort to compete. This is the tough reality for commodity-based businesses, but the real money is made when businesses break from the commodity mindset and deliver real value,” says Charles Gaudet.

“People buy those products and services that they believe are the most likely to solve their problems,” says Charles Gaudet, “but, the majority of small businesses don’t know why their customers do business with them in the first place.”

Gaudet suggests that you contact your best clients and ask them why they chose to do business with you over your competitors. Tell them that you value their opinion and that the reason why you’re asking is to further your commitment to their customer experience.

“You’d be surprised what you find out. In our case, we were fascinated to learn that our clients chose to do business with us because we inspired them to become better versions of themselves and it had less to do with our successes or our marketing experience,” says Gaudet.

The next step would be to understand the conversation that your current market is already having with others by visiting forums, related websites and searching for terms to understand what problems and challenges your prospect is having. Then commit to focusing on how you can give your prospect and customer the biggest advantage, largest benefit and most enriching experience for doing business with you.

When your clients see you as the most likely to operate in their best interests, your sales will increase and your business will become a dominant player in your marketplace.

Managed Marketing’s best clients have used these strategies and others to increase their company profits by as much as thirty percent or more in as little as five days. If you’d like your business to be considered for a Managed Marketing consultancy, please visit http://www.ManagedMarketing.com/services/ to learn more about how Managed Marketing can grow your business.

ABOUT CHARLES GAUDET: Gaudet has been called the “World’s Most Inspiring Small Business Expert” for consistently delivering windfalls of profits to his clients by unveiling opportunities that have been previously under-utilized or have gone unnoticed. Gaudet started his first business before the age of 5 and has been ferociously committed to the study of successful business practices ever since. He is the founder of Managed Marketing, LLC and and can also be found on Facebook at http://www.Facebook.com/ManagedMarketingLLC or Twitter at: http://www.twitter.com/CharlesGaudet

ABOUT MANAGED MARKETING: Managed Marketing, LLC is a leading marketing consulting firm with percentage-of-profit fees. The company specializes in finding two or more overlooked marketing opportunities commonly found in most small-to-medium sized businesses and customizing actionable marketing strategies to increase a company’s profits by 30% or more in as little as five days. You can read more about Managed Marketing at http://www.ManagedMarketing.com

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For the original version on PRWeb visit: http://www.prweb.com/releases/prweb2011/7/prweb8680162.htm

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Facebook launches new business guide

Facebook has launched a new guide for entrepreneurs on how to make use of the site, as the competition with Google+ for small business users heats up.

 

 

The “educational program”, called Facebook for Business, explains the basics of using the social networking site to promote a company or brand.

A video rolled out by Facebook highlights the different business uses of the site, such as creating a page, building polls, targeted advertising and sponsored stories.

 

The video states that Facebook is now an “essential” part of customers’ lives, with social media able to “empower customers to spread the word for you. The world has gone social – be part of the conversation.”

 

The creation of Facebook for Business follows the social networking site’s move in March to allow users to migrate their personal profile into their business page.

 

“Facebook allows small businesses to create rich social experiences, build lasting relationships and amplify the most powerful type of marketing – word-of-mouth,” a Facebook spokesperson told GigaOm.

 

“We created Facebook.com/business to make it even easier for people to reach these objectives and grow.”

 

Facebook’s attempts to ramp up its business presence comes hot on the heels of the launch of Google+ which is anticipated to provide the first serious competition for the site in recent years.

 

However, Google+ appears to have plenty of work to do to catch up with Facebook’s business-focused apps.

 

The site, which launched in June, has so far restricted itself to personal profile, advising business users to use individual pages to represent whole companies.

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