Size, Professionalism and Technology Matters in Marketing on Facebook: PR Jankari

Mumbai:

 

Size, professionalism and technology matters in Facebook, says Mumbai based social media company’s PR Jankari’s co-founder Loknath Swain. Swain again adds larger numbers fans, dense engagement by the community and technology that can make the communication viral only matters in social media marketing on Facebook.

 

In a press release, the Mumbai based social media company co-founder says, “Having a large, well engaged group of “fans” or “followers” on Facebook represents a highly valuable distribution channel for any brand while less numbers affects the marketing there. Suppose a brand has over 1 million fans. It is easier for the brand managers to reach at those people when they want to distribute any information. social media is about sharing, and sharing to a large audience is most important. The more people will like your page and become your fan, the more you will be able to monetize the campaign on social media. Number really matters”.

 

He adds, “Many people take the responsibility of social media marketing themselves. It is possible, but it can add more values if professionals will be hired by brands. Setting up a Facebook page so easy that a primary school student can set up a page. But objective is bringing fans to the page. Here the role of professionals work. The good news is the numbers of social media marketeers are increasing in the space”. He again adds, “ status update, photo album, videos, games, notes etc. matter a lot to bring a fan and retain them. One Can not lie on social media. The lier will be caught next week if the lieing continues. Message are required to be told skillfully to the community”.

 

Swain advocates in favour of Facebook advertisement. He says “Facebook advertisement is a phenomenon in building a community for a brand with low cost. A Facebook page should have backing of facebook advertisement and Facebook application to make the promotion viral. A manual promotion on Facebook can make a “word of mouth” reach. But an application and advertisement will make it into a world of community. Facebook is a fantastic platform world has got. Time has come for brands to take advantages of it”.

 

Swain again adds, the both PR cell and social media agencies should understand brand’s values and goals before they go for Facebook page. Competition on Fcaebook is more intense than on any Indian media as promoted brand will see many similar brands there globally. One has to think globally and do messaging and update locally. The Facebook application needs to be made to suit local culture and locality centric preference.

 

About PR Jankari :

 

PRJankari is Social Media and Digital Marketing Consultancy which has developed different packages for business and corporates. With a dynamic team, this digital marketing company has been addressing different segments of services like SEO services in mumbai, Pay per Click (PPC), Online Reputation Management (ORM), Social Media Marketing, Business Blogging and Joomla! web site development. Currently, it is working to provide marketing services in the domain of health care, infrastructures, tourism and industrial products and services.

 

For More Information Please Visit:

http://www.prjankari.com

F/152, First Floor,

Dreams The Mall,

L.B.S Marg,

Near Bhandup Stn. (W),

Mumbai: 400 078.

Mob : 9833181107

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Five online marketing tools small businesses should be tapping into – Las Vegas Review

One of the biggest advantages of running a small business versus a larger one is that small businesses have the ability to adapt much quicker to a changing landscape. While change may move slowly at a large corporation, it’s easy for a small business to be nimble and modify its business plan to compete in the current market.

Online marketing is one area where rapidly adapting small businesses can gain an advantage. Even though small businesses might not have an IT staff on board to help with technological issues, it’s still possible for them to use technology to their advantage. In recent years, a number of online marketing tools have been developed that can help small business improve the way they do business and connect with tech-savvy consumers.

Here are five online tools to consider as you move your business into the future:

Logo design: Enlisting the help of a professional logo design studio can now be done with a single click. In the digital age, logo designers can more efficiently meet the needs of businesses, making it easy to proudly display your brand online and in your store.

Mobile websites: With more and more people relying on smartphones when they’re looking for your business, having a mobile site is a great way to draw tech-savvy customers. Companies such as Deluxe for Business can help you with hosting and mobile site development.

Analytical tools: Tools like Google Analytics are essential if you’re running a search engine marketing program and can help you track customer behavior when they visit your website. More comprehensive campaign tracking tools can also help you analyze how well your advertising is working.

Social media: Sites like Facebook and Twitter provide a great platform for you to forge connections with customers – and the best part is they’re free to use.

Blogs: If you’re in business, you probably have a lot of relevant information to share with customers and others in your industry. A great way to attract visitors to your website is to start a blog that offers useful information and insight pertaining to your trade.

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