Spodak Dental Group Joins RealTime Marketing Group

DELRAY BEACH, Fla., Sept. 2, 2011 /PRNewswire via COMTEX/ –
The Spodak Dental Group has partnered with RealTime Marketing Group to expand their social media reach in the South Florida community. The Spodak Dental Group has served the needs of their patients for more than 35 years with a dedication to using state of the art technology, performing safe and effective procedures, and a commitment to having an eco-friendly setting. Spodak uses only the most advanced technology from routine dental procedures to complex surgical procedures.

With Spodak’s large staff, it is simple and convenient for people to schedule appointments. However, Spodak Dental Group realizes the future is turning towards social media and how people are turning to find answers to everyday questions. It is important to the doctors and staff at Spodak to be available to provide an educated voice on these platforms and to use social networks to increase Spodak’s ability to provide better customer service.

RealTime Marketing Principal, Terra Spero, commented, “We are excited to bring the services of RealTime Marketing Group to the Spodak Dental Group. Fully integrating their incredible branding and exceptional service with social media will allow them to increase awareness and engagement among their many patients and potential patients who choose to use social media as their preferred method of daily communication. Spodak Dental Group has incredibly loyal customers, it makes sense for them to build an online community to expand on those relationships. We are excited to expand this dedication through the use of social media.” Located in Delray Beach, Florida, RealTime Marketing Group develops innovative campaigns and uses social media outlets to help businesses achieve success through marketing and real-time communication with their targeted demographic.

For a consultation, or any other inquiries, call Spodak Dental, 561-498-0050 or 1-888-SPODAKNOW or go to
http://www.spodakdental.com/ . You can check them out on Facebook by clicking this link:
http://www.facebook.com/spodakdental .

For more information on RealTime Marketing and how they can assist your business developing a social media campaign, please visit
www.realtimemg.com .

Get Social with RealTime Marketing Group and Spodak Dental Group On Facebook, LinkedIn, Twitter.

SOURCE RealTime Marketing Group

Copyright (C) 2011 PR Newswire. All rights reserved

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Facebook Check-in Deals launches in SA

Facebook Check-In Deals enables users to claim special discounts or rewards by “checking in” to particular stores or locations using their GPS-enabled smartphones.

“South Africa is a natural market for this – we are massive users of Facebook on our phones,” says Adrian Hewlett of Habari Media, Facebook’s local sales partner. “There are 4.25 million active users in South Africa, of whom 3.1 million access Facebook through their mobiles. Another 425,000 check in to various places weekly.”

Hewlett says that unlike Facebook Deals, which has just closed after a four-month test in the US only, Check-in Deals concentrates on “connecting a company’s Facebook presence with its real-world presence”.

“It offers marketers a way to reward loyal customers and attract new ones, all by using the power of location-based services,” adds Hewlett. “Check-In Deals will only be visible to people in the immediate vicinity, and only if they actively check in, so there is a high level of customer engagement”.

Hewlett notes that Check-In Deals have an advantage over group buying schemes in that business can decide on their own deals – there is no insistence on deep discounts – and on to whom and for how long to offer them. “Customers can also redeem deal coupons instantly, without waiting for a deal to close. It’s very much personalised, one to one marketing, with a focus on building loyalty,” he says.

This flexibility is one of the major attractors for Facebook Check-In Deals, says Avis Digital Channels Manager Yoav Techelet. “It gives us the flexibility to offer more personalised and exclusive deals to our Facebook fans.” Avis will offer a range of personalised deals to customers when they check in to collect a reserved vehicle.

Four types of deals are available: Individual deals for one-off promotions, loyalty deals that can be claimed after a certain number of check-ins, friend deals for groups and charity deals in which the business donates to a charity for each check-in.

Chevrolet South Africa is the first to offer a charity deal, donating R1,000 to the General Motors Child Life Foundation for every 100 check-ins to one of its dealerships. The company is also offering R13,000 off the purchase price of the Chevrolet Spark Lite L, while stocks last, to customers who check in to a dealership from September 1st. “We love the idea of being able to reward existing Chevrolet owners by donating to charity on their behalf, as well as offering discounts to new and returning customers,” says Peter Ririe, Marketing Operations manager for Chevrolet. “It’s all part of maintaining good relationships with our customers over the long term.”

Cell C is offering two deals on 24-month Casual Chat 100 contracts, which include 100 off-peak minutes per month. The first, at R129 per month, includes a Nokia C3 handset, a 7.2Mbps USB speedstick and 2GB of data per month for the 24 months.

The second, for just R99 per month, includes a Nokia E5 handset, a 7.2Mbps USB speedstick and 3GB of once-off data valid for 365 days. “These are great deals and we’re excited about our partnership with Facebook,” says Simon Camerer, Executive Head of Marketing, Cell C. “We’re now able to use mobile media to encourage face-to-face interactions in our stores, which goes towards building high-quality relationships.”

The launch partners have the exclusive right to carry the Facebook Check-in Deals logo until November, when the doors will be thrown open to other businesses.

“Any business with a Facebook page will be able to create its own deals quickly and easily through Habari Media,” says Hewlett. “It’s a great way to generate awareness, get feet in the door and build loyalty – and for the moment it’s free. We’re expecting to see rapid uptake especially in urban areas.”

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