6 Important Tips to Get Your Facebook Posts on Newsfeeds

Make your page a forum. People love to debate and discuss with one another as to why their opinions are better than others. Making your page a place to discuss the latest political issues would generate more comments. More comments will mean a better EdgeRank for your page.

Add Photos and Videos. Photos and Videos require users to click on them to make them big enough to see. Add a funny caption to encourage users to open the photo or video. The more interaction you get on your page via those photos and videos the better the ranking for your page. Remember photos and videos score better than link or text posts.

Share Links. People can’t help clicking on links especially if you promote it as “cutest cat picture ever” will get users to click on it. Don’t be afraid of driving other users to look at content on other websites, people will still be interacting on your page. Link posts also score higher in EdgeRank than just text.

Keep things interesting. You have to be on top of the news cycle if you want to get more people involved in your posts. If you add content about a topic already a week old then you’ll find that you won’t move up the news feed. You can even save posts and videos that would be better suited to another time like seasonal news.

Ask other people to contribute. Ask your friends and followers to share their favorite videos or pictures will give your page a more dynamic relationship.

EdgeRank doesn’t have to confuse you or scare you. Bottom line, content is still king and if you post content that users will want to share or comment on then you’ll still get it on ‘Top News’ any day.

Share and Enjoy

AXSES Launches Facebook Posts – Special Offer Fan Page. New arcRes Application …

• 
  Email
  
  
  
  PDF
  
  
  
  Print
  
  

Bridgetown, Barbados (PRWEB) August 06, 2011

AXSES Tourism Marketing Platform launches a new application for Facebook Marketing for hotel and tourism supplier. The application automates Facebook Post where hotels and tourism operators post updates and news to their Fan Pages, Profile Wall and News Feeds.

“We are excited by this development,” say Kathy-Lynn Ward, who was responsible for creating the app as a result of request from customers.

“Creating meaningful post and comments on your Facebook pages, is probably the most important thing any company can do to market their travel brand and engage with Facebook Fans. arcRes gives hotels and tourism operators a tool that automates posting. It is Free advertising that is really simple to use and effective.”

Travel shoppers are actively looking for this sort of information. Reviews, travel tips and information on special deals, promos and packages are popular posts, and travellers are actively seeking special offers.

Facebook, because of its huge reach and loyal followers, has become a major advertising medium for the largest travel companies, like Expedia. Now, even small hotels and travel suppliers can step up their Fan engagement and attract more Fans and bookings with automatic posts managed by arcResBookings tools.

Hotel and travel companies using this app can create a special promotion or package using the arcRes tool that make it easy to create an advertisement of a special/package. Hotels can create as many special and packages as they want and valid for any dates they want.

The ads are then automatically posted to Fan pages and profile wall where they appear in news feeds for Fans and can be seen by friends of fans. “The exposure can be huge,” says Ward.

arcRes also posts special and package promotions to 100’s of sites in the AXSES network and to affiliate site that subscribe to the RSS feeds posted every time there is an update or a new special added. KATHY – Not sure – are these facebook specials exclusive top FB ONLY. Can they choose to buy into FB Special Offers and have those posted to all channels. I think not but not sure if I need to be more specific here

The system allows ads to be displayed for specific periods and booked for holidays at specific times. The option to create ads for dates and trigger updates with a change means that the content on the Fan page can be current and fresh. Fans will keep an eye out for the latest Offers and come back to the page frequently.

The app is also set up to encourage new visitors to Like the page and become a fan in order to access the information. This feature is optional, as, based on the marketing position and goal, some travel brands may prefer to allow everyone to see their promo and not want to restrict exposure in favour of having more fans. But providing extra value for fans-only, brands create an incentive for liking the page and building a loyal fan base.

If specials are shown only to fans, non-fans receive the message below and a prompt to LIKE the page (i.e. become a fan). Non-fans can still access the page Wall, Photos, etc.

FanPagePosts for Facebook builds the Fan and Non Fan Pages automatically. The “like” page (non-fan) is an option that can be turned on an off at anytime. The systems also create a new TAB for Special Offer, that travelers can click on to see all current brand offers.

ABOUT AXSES

AXSES was one of the very first travel companies to develop a hotel and tourism centered Facebook Application for direct travel bookings.The company develops software for tourism operators, hotels and destinations. Its Tourism Marketing Platform includes social media marketing for travel, mobile travel bookings website, smartphone application that promote direct bookings to hotels and tourism, tourism video blogging, article marketing and travel publishing.

AXSES mission is to help hotels and tourism operators increase direct business and build strong sustainable brands. The AXSES development team of a dozen skilled knowledge works and programmers is located in Barbados, one of the best places in the world to live, work and visit.

To get more information about arcResBooking, Facebook Travel Marketing Application, Hotels and tourism operators can grt info at http://fanpageposts.com.

The Special Offers Posting application may be found on Facebook -http://apps.facebook.com/arcres-specials/

Individuals and members of the press wishing more details on this press release may contact Ian Clayton iclayton(at)axses.com or Kathy-Lynn Ward kward(at)axses.net

###

Share and Enjoy