STUDY: 1 In 5 Of Facebook Contacts Are Work Related
August 11, 2011 by admin
Filed under Latest Lingerie News
Almost half of all advertising and marketing executives use Facebook for business, and about one fifth of these folks’ friend lists are professional contacts.
That’s the gist of a survey of 500 people by the Creative Group, which interviewed about 500 people in the industry.
Based on its findings, the Creative Group recommends that advertising and marketing executives use business etiquette when on Facebook.
And we wholeheartedly agree with the company’s suggestions, which we think are relevant for people in all industries, not just advertising and marketing. There are five of them below.
Not everyone in your social network needs to know about your Friday dinner plans or musings on the latest blockbuster movie. Segment your friend lists so professional contacts aren’t inundated with updates they wouldn’t want to — or shouldn’t — see. Also check your privacy settings to control who has access to what information.
Share nuggets of useful information with your business contacts, and offer advice when they ask for recommendations or ideas.
Be generous with your contacts by offering to make introductions or sharing useful information they post with your own network.
Even if you maintain a personal website or digital portfolio, you can provide your online contacts with a snapshot of your latest professional project or even your entire body of work. Creating albums on Flickr or Facebook, or using Twitpic or similar photo-sharing tools, is an easy way to visually show potential clients or employers your career accomplishments and showcase new skills.
Never say anything disparaging about your current or former company, coworkers, clients or other business contacts. You never know who might see your comments and forward them on.
Readers, do you agree with the recommendations listed here?
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Google+ should not be ignored in SEO strategy development
August 11, 2011 by admin
Filed under Latest Lingerie News
Google+ is generating an unprecedented buzz within the social media marketing industry, however the Internet’s latest social network also has the power to affect search engine optimisation, according to an article featured on marketri.com.
Unlike Facebook and Twitter, Google+ links also follow links that incorporate PageRank – an algorithm used by Google to measure the importance and define the rank of each page in a standard Google search.
Meanwhile, links shared on other social networking sites are classed as NoFollow links – this is a value used to indicate to search engines that the link shouldn’t influence its target site’s ranking in a search index.
As a result, these links will not influence SEO ranking – whereas the links provided by Google+ will.
Therefore any possible backlink building – links on other sites that lead back your own – is advisable to be carried out on Google+, as this in the future could only boost the results yielded by SEO strategy.
Of course, these changes will not affect social marketing on Facebook or Twitter in itself – that is, if a potential customer searches for a particular brand within Facebook, their page will still be displayed.
News brought to you by ClickThrough – experts in SEO, Pay Per Click Services, Multilingual Search Marketing and Website Conversion Enhancement services.