Abbey Clancy shows off her enviable figure as she models Ulitmo’s festive lingerie

December 4, 2014 by admin
Filed under Lingerie Events

Abbey, 28, models the British lingerie brand’s Christmas offering
The festive bra promises to boost a woman’s cup by two sizes
It has been a busy year for working mother Abbey

Bianca London for MailOnline

Published:
19:04 EST, 2 December 2014

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Updated:
03:15 EST, 3 December 2014

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Abbey Clancy has been unveiled as the face – and incredibly toned body – of Ultimo’s festive lingerie collection.

The mother-of-one showcases her toned physique as she models the new range of bras.

The lingerie giant claims that the new berry-red range modelled by the professional poser is the ‘ultimate in seasonal smalls’.

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Feeling festive: Abbey Clancy has been unveiled as the face of Ultimo’s festive lingerie collection and showcases the brand’s new bras, which claim to boost the wearer’s cup size by two

Crafted from vibrant red satin and finished with embroidery and ribbon bows, the bra promises to enhance your cleavage by two cup sizes.

Speaking about the range, Michelle Mone OBE, founder of Ultimo, said: ‘There is no better way of enhancing your lingerie drawer than with a splash of colour – and this gorgeous new set is the perfect way to get into the festive spirit.

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‘Picking the right lingerie is as important as choosing the perfect party dress. It will ensure that you feel sexy and most importantly, comfortable and well supported.

‘Good lingerie creates the perfect foundation underneath any outfit and will make the world of difference to how you look and feel. Ultimo’s heritage is built on enhancing the female form, with a specific focus on cleavage boosting and uplift.’

Christmas has come early! Abbey showcases her enviable body as she reclines on a sofa in the new shoot to promote the brand’s festive offering

Ironically, Abbey confessed to Grazia recently that she never wore a bra until she was 16.

She said: ‘I only got my first bra when I was about 16 – I was still in thermal vests up until then, I was completely flat chested. Then all of a sudden I grew these humongous breasts.

‘I’ve got a long relationship with underwear – I’d go so far as to say I’ve got a lingerie fetish. I think it’s the first thing – the key thing – to make you feel good.’

This ad campaign isn’t the model’s only coup in recent months- Abbey, 28, was also unveiled as the new face of Avon fragrance and invited her 53-year-old mother Karen to star alongside her.

Muse: Abbey recently joined make-up artist Charlotte Tilbury in Manchester, where she was treated to a supermodel makeover

The mother and daughter duo look more like sisters in the new promotional images for the fragrance, Cherish, which launches just in time for Mother’s Day though.

Referring to Karen shortly after the birth of her own daughter in 2011, Abbey said: ‘I weigh less than I weighed before I had the baby and I’m really happy with my figure.

‘I’m lucky to be blessed with good genes. My mum is 51 and hasn’t had any work done, but still looks like she could be my sister. She’s a goddess.’