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A mother finds Facebook creepy, starts new social network UmeNow.com

September 8, 2011 by  
Filed under Lingerie Events

How Facebook affects your kids - good and bad(Credit:
istockphoto)

(CBS) – We don’t know about you, but we’re completely confused by UmeNow.com. A social network that’s super-private? Then what’s the point?

Founder and mom-preneur Evelyn Castillo-Bach aims to provide social networkers on the web a way to connect with friends, family and colleagues without giving up their right to privacy. Hmmm, so how will your friends, family and colleagues know it’s you?

UmeNow.com is not supported by ads, so they’ll never collect users’ data. (Sounds kind of like how other social networks first started out.) “We believe you have a right to delete anything you post or to post anonymously,” according to the site’s “About Us” section.

Third-party apps are banned, and the site won’t track users, too.

Some might consider Castillo-Bach a social heroin of sorts. She realized how creepy Facebook is, so she created an entire web site to meet the needs of those who are over and done with facial recognition and other marketing ploys whereby their information is used. Watch UmeNow.com’s promotional video here entitled “Nothing to Like About Facebook,” so you can see exactly why Castillo-Bach started the site. (Warning: if you thought Facebook was scary, this video will creep you out even more!)

“UmeNow.com is positioning itself as the bold new player set to destroy Facebook’s lead in the social networking universe. It’s the first and only ad-free social communication service in the world that is totally focused on privacy,” says Social Times.

UmeNow’s “About Us” section also concludes, “Facebook has morphed into a data collection company. It’s a full-time job keeping up with its relentless efforts to override privacy. And Google is the master of data collection. The battle between them is about domination – who will control what there is to know about you.”

We’d tell you what it’s like to use UmeNow.com, but we really don’t feel like paying the monthly subscription rate of $6 to use the site. You can also pay $36 for six months and $45 for the year, or $100 per year for a group plan, which means you and 10 of your friends can go in on it together.

Knowing all of this, are you going to sign up, stick to Facebook or neither?

How Facebook affects your kids – good and bad







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