Perry Ellis reaches licensing deal for lingerie
February 19, 2015 by admin
Filed under Latest Lingerie News
Perry Ellis International will license the rights to distribute its lingerie, loungewear and sleepwear in the U.S. and Canada to Sensual Inc., a division of USA Apparel Group, the Doral-based retailer announced Wednesday.
The company markets its “intimates” collection under the brand-name Rafaella.
Perry Ellis said Tuesday that its revenues for fiscal year 2015 fell $22 million short of projections, largely because of a slowdown at West Coast ports. It has said it will seek new licensing deals as a way to boost earnings.
