Women and men have very different ideas when it comes to ladies’ lingerie, new …
July 12, 2014 by admin
Filed under Choosing Lingerie
AS if we needed it, we now have proof that men and women think very differently about lingerie.
A new survey reveals men do not disappoint on stereotype, opting for brightly-coloured undies, stockings and suspenders and plenty of flesh on show.
Women, on the other hand, prefer a more demure design, which looks good but feels comfortable and is flattering to their body shape.
The findings come in a new survey from lingerie maker Bluebella, who polled 1000 men and women.
The results likely explain why 76 per cent of women would rather their men didn’t buy them underwear.
Six in 10 men have an eye for detail, too, and say they are turned on by lace, cutouts, sequins and bows.
But the majority of women say they prefer smoother bras as they are more comfortable to wear.
The classic boudoir image of stockings and suspenders is still a hit with men as 78 per cent reveal that drives them wild. Yet, 54 per cent of females find them a faff to put on and wear.
But men and women agree on one thing – bra and pants should be the same colour or be colour co-ordinated.
The survey found the average woman buys five lingerie sets per year, spending around £200, with 67 per cent admitting they don’t give their partner’s preferences a second thought.
Instead, they focus on which style suits and enhances their figures best and is most practical to wear.
But it’s not all bad news for men, with 84 per cent of women owning a special “seduction” set that they bring out for special occasions or a new man.
Men like their other halves to flash plenty of flesh – 54 per cent choosing a revealing bra and 37 per cent favouring the skimpiest underwear. But it seems 62 per cent of ladies prefer to keep their posteriors covered with fuller briefs and 64 per cent say comfort is the most important consideration.
While 54 per cent of women admit they usually stick to black, white and flesh-toned pieces, 74 per cent of men want them to wear brighter colours, especially classic red.
Bluebella founder Emily Bendell said: “From these results, it seems that men associate lingerie with the delights underneath – so they like skimpy pieces, lace, sheer fabrics, plus obvious ties and bows that they can undo. Women want to combine comfort, adaptability and performance, as well as fabulous aesthetics.
“It’s interesting that 84 per cent of women keep a set of lingerie for special occasions.
“Great lingerie gives you an inner confidence at all times – not just in the bedroom but at work or at home, or when out with friends.”
