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Interfilière Paris to Spotlight Beachwear Innovation

June 24, 2014 by  
Filed under Lingerie Events

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For this summertime session, Interfilière Paris will offer a wide array of events with a special focus on fibers and beachwear—each with their own dedicated areas. The show is slated for July 5-7 at the Paris Expo Porte de Versailles.

Expect to see a wide use of sporty influences as a design element, coupled with intense colors. Textile trends will be organized in four themes: Wuthering Heights, an epic and romantic take on rich and luxurious textures; Bloomsbury, a bohemian interpretation of Virginia Woolf’s intellectual and artistic viewpoint; Beatrix Potter, where soft, snugly textures come to life with fairy tale aplomb; and David Hockney, a colorful, season-less world of prints for cruise and demi-season.

The show kicks off the 2016 beachwear season with the new “Momenti di Passione” space dedicated to innovation and performance in the category. For the first time, prototypes will walk the runway for inspiration. The project is managed by Jos Berry from Concepts Paris with guest designer Paola Maltese, who will create a live trend book.

The space will also include a boutique with upcycled, spin-off products made from past trade show billboards and graphics, and a business networking center to help visitors make the best purchasing choices possible.

A host of presentations and information panels are slated during the show, highlighting new fibers and innovations in stretch, shine, comfort, perspiration wicking and more. Visitors can also stay atop buzz-worthy trends by attending seminars on new digital trends, beachwear best-sellers, sports influence on beachwear and glean a sneak peek at Summer 2016 trends during a presentation by Jos Berry.

Attendees can start planning their trade show visit with the free mobile app, Lingerie Swim Shows, which enables visitors to keep the exhibitor list, conference program, events calendar, maps and the latest news in the palm of their hand.

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