A separate show for lingerie & beachwear at CPM BODY&BEACH
June 19, 2012 by admin
Filed under Latest Lingerie News
The first CPM BODYBEACH is meeting with a strong response. For the centrally located Halls 2.4 and 2.5 in excess of 50 international brands from the segments Beach, Body, Sleep and Underwear as well as Lingerie and Hosiery have registered already.
“So far the segment has taken off very well,” says Christian Kasch, CPM Project Director, and adds: “We expect over 80 exhibitors, which has clearly exceeded our expectations for the first edition of CPM BODYBEACH. So far not all exhibitors from the country pavilions have decided to change over to the new segment but we hope in future this segment will feature as a pooled format.”
The Event Hall 8.3 will house a separate CPM BODYBEACH fashion show featuring high quality lingerie and beachwear exhibitors. Here, the trends for Spring/Summer 2013 will be staged once a day. Furthermore, Triumph has reserved its own fashion show.
Four young brands from the lingerie and beachwear segments are given the opportunity to apply for the NEWCOMERS’ AREA. This sponsored scheme means new designers active on this market can apply with the Igedo Company for a free stand in this hall allowing them to enter the Russian market. One of the participants will be Antonio Sangoo from Spain.
The first day of the trade fair will see the “Russian International Lingerie Market Forum” being held as part of the Russian Fashion Retail Forum in Hall 2.5. The series of seminars will run from 2.30 pm to 6.00 pm at the Intima Lounge. Many renowned speakers have already signed up: Francesca Spinetta, Editor-in-Chief of Intima Group, Giulio D’Erme, General Manager of OOO Triumph International, Reinhard E. Döpfer, Chairman of the European Fashion Textile Export Council (EFTEC) as well as Anna Lebsak Kleimans, CEO Fashion Consulting Group (FCG).
The next CPM – Collection Première Moscow will be held from Wednesday, 5 to Saturday, 8 September at the Expocentre Exhibition Centre in Moscow.
