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Shopping local just might save you money

July 24, 2015 by  
Filed under Choosing Lingerie

Crier Connections



Posted: Tuesday, July 21, 2015 10:00 am
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Updated: 10:01 am, Tue Jul 21, 2015.

Shopping local just might save you money

Kathy Manos Penn

thecrier.net

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0 comments

I read a fascinating article in the AJC titled, “Shopping local cuts impulse buying.” The premise is that steering away from big box stores, and instead spending your money in smaller local shops, results in spending less money.

Yes, some items may cost more at a small store, but you’re less likely to walk out with lots of things that weren’t on your list to begin with—those impulse items that somehow leap into your cart as you wander the store. I must admit that when I visit Target or Costco, I do tend to purchase more than the one or two items I go in for.

Carrie Rollwagon experimented with shopping local for a year and wrote a book on the topic—The Localist. She discovered she sometimes spent more on individual items but spent less overall, primarily because she cut down on impulse buying. And it wasn’t only avoiding temptation while in a big store, but also the fact that waiting to find something in a local shop often resulted in the buying urges disappearing altogether.

Shopping local is easy in Dunwoody because we have so many inviting shops. I enjoy walking into a small business where folks know my face and sometimes even my name. I still buy paper towels and such at Costco and lingerie at Nordstrom, but for many other purchases, you’ll find me in a locally owned shop.

Running around Dunwoody on weekends is always a pleasant experience. One Saturday, I met a friend for coffee at Crema and then stopped into Southern Comforts to see if they had any fun yard art. No yard art, but I did find two pillows for my front porch bench. I suppose you could consider the pillows an impulse buy, except that they’d been on my need to find list for a few weeks.

I continued my local shopping at the Dunwoody Library Sale, where I saw lots of familiar faces. Twelve books later, I wrote a check for $18.75. How many books could you get for that amount at Barnes Noble or Amazon?

Next was a quick run into Sprouts to pick up some seafood. Sprouts may not qualify as local, but the author of The Localist suggests shopping local-ish if you can’t go completely local. Local or local-ish, I count Sprouts because they are such a welcome addition to our community. I considered finishing the day by eating dinner outside at O’Brian’s Tavern, but instead decided we’d grill the Ahi Tuna I’d just purchased and save the tavern for another day.

I followed pretty much the same routine on a different Saturday, starting with Crema and then Highland Apothecary, where I picked up Benadryl that Hoang had compounded into dog treats for my itchy dog. I ran into Consigning Women to drop something off and then into Southern Comforts to see whether they had anything for my screened porch I just couldn’t live without. I came away with a lamp for the porch and a new pair of reading glasses. In that same shopping center, I hit Camelot Jewelers to have some earrings repaired and stopped into O’Brian’s to ask about their piano Saturdays.

Shopping local-ish in our little corner of the world is a delight. But then, again,we all know that’s the charm of Dunwoody. Southern Comforts said it best in a recent ad: “What better way to show your support for the USA, your community and neighbors than choosing to shop local?” 

Kathy Manos Penn is a Sandy Springs resident who works in corporate America. Read more of her musing at TheInkPenn.blogspot.com or contact her at kathymanospenn@gmail.com.

© 2015 Dunwoody Crier. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

on

Tuesday, July 21, 2015 10:00 am.

Updated: 10:01 am.

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