Mum’s the word for lingerie success
June 15, 2015 by admin
Filed under Latest Lingerie News
The 28-year-old told The Sunday Times’s Style magazine she wanted to “make something for the people I really relate to” rather than for an exclusive few.
Having modelled for brands including Victoria’s Secret and Burberry, the model joined forces with Marks Spencer (MS) to launch the line in 2011.
Since then, she has sold millions of pieces of lingerie and launched her own fragrance through the retailer – which has reportedly sold more than 45,000 bottles.
She said: “I grew up with MS and my mum bought me my first bra from there.
“At heart, I think I’m the girl from Devon still, so it’s much more interesting for me to make something for people I really relate to.
“Deep down, I feel much more comfortable in my welly boots with my mum up a field than I do at some fancy red carpet event in Hollywood.”
MS’s head lingerie designer Soozie Jenkinson said Miss Huntington-Whiteley wanted to make a lingerie range for normal people from the start.
“She was very clear that it should be a range that her mum could wear and that her grandmother would be proud of,” she said.
